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MSPA Public Relations

 

MSPA Public Relations Contact
 
MSPA provides journalists and editors with assistance in referencing background information, setting up interviews with members and mystery shoppers, securing press materials, and checking facts.
 
Media professionals seeking a press or public relations contact should email aparr@hqtrs.com. For immediate assistance, please call MSPA Public Relations at (502) 574-9934.
 
Please note, the above contact information is intended for reporters, news producers, those writing for news publication and broadcasters.  For all others seeking MSPA information, please call (502) 574-9033 or contact us here.

General Mystery Shopping Industry Information:
  • Mystery shopping is estimated to be more than a $1.5 billion industry
  • Current estimates indicate there are 1.5 million mystery shoppers
  • The scope of mystery shopping spans many industries, geographies, etc.
  • MSPA and the industry combat scams that attempt to legitimize themselves by claiming affiliation with the industry and/or industry participants
Additional information regarding the Mystery Shopping industry is available in our Quick Reference Guide.
 
Click here for a sampling of historial MSPA news releases.
 
LATEST NEWS

Bamboozled: 'Tis the season ... for mystery shopper scams right here in New Jersey

We could all use a little extra cash in our pockets during the holiday season. And that's what scammers are banking on. Bamboozled has received quite a few emails from readers across the country about mystery shopper scams. We want to make sure you're prepared if you're targeted — especially because one alleged scammer is using a North Bergen address.


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Capitalizing on Speed and Service

Mystery Shopping is still a necessity for Quick Serve Restaurant (QSR) businesses that want to increase their sales and provide an excellent customer experience. MSPA business members and independent contractors bring the customer experience full circle in a way that enables QSR business owners to capitalize on the small amount of time spent with customers.


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Increasing Retail Sales with Mystery Shopping

Mystery Shopping is still a necessity for retail businesses that want to increase their sales and provide an excellent customer experience. MSPA members and shoppers bring the customer experience full circle in a way retail business owners can use.


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